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Big4.com Reports on PwC Survey Showing Canadians Cutting Back on Big Ticket Items












Big4

(PRWEB) April 18, 2012

Big4.com, the premier social networking forum for professionals and alumni of Accenture, Andersen, BearingPoint, Capgemini, Deloitte, Ernst & Young, KPMG and PricewaterhouseCoopers, PwC is reporting on a new PwC survey whereby Canadian respondents are willing to put off the purchase of a new car, a new house , new electronics and other big ticket items, apparently heeding their government’s warning about debt reduction.

Big4.com notes the survey by PwC saw fear the debt couldn’t be repaid (47%), the economy (46%), and uncertainty in the financial markets (33%) as the big reasons Canadians are willing to reign in their personal debt.

John MacKinlay, Leader of PwC’s National Financial Services Consulting and Deals practice commented:

“Across the board, we are seeing a new desire by Canadians to cut back on major expenditures from our survey a year ago. Clearly, they are heeding the various warnings from the federal government and the Bank of Canada,” he said.

Looking at the results, Big4.com noticed there was a planned reduction in many categories like the 69% of respondents that will delay a new car purchase and the 62% who will delay upgrading their home. On another interesting note, 58% of all retired respondents carried some debt according to the survey, with 42% carrying more than ,000.

About Big4.com

Big4.com is the accounting, tax, consulting and IT professions’ premier resource, and has been exclusively focused on Big Four firm professionals and alumni for 10 years, providing high quality content, connectivity and commerce. The Big Four Job Board offers fresh job opportunities – clients include the world’s leading companies. Big Four News covers key news, developments, events, survey results, press releases and appointments. The Big Four Blog provides opinion and insight on recent and key developments, news, happenings, management changes, regulations, acquisitions and capital market activities. Big4 Video is a professionally produced news covering key global developments in this space.

Big4.com has a strong presence on key social media platforms:

Youtube: Big4Video is a professionally produced weekly news magazine.

Twitter: twitter.com/big4 has 9,000 followers.

LinkedIn: The Big Four Alumni and Professionals group is the largest corporate and alumni group with 85,000+ members.

Facebook: The Big4 fan page has 5,500 fans at facebook.com/big4page.

Xing: The Big Four Alumni and Professionals group has 1,450+ members.

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Contact

Kristy Short

Big4.com

(734) 481-0186

Email





















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Find More World News Press Releases

Wellington Hair Spa in the Community-Giving Back











Patrick Wellington awarded with Arthur Ashe Institute of Urban Health

New York, NY (PRWEB) March 27, 2012

His philosophy of giving back to a community that has supported him throughout his career has not gone unnoticed; on March 14, he was awarded for his work with the Arthur Ashe Institute for Urban Health. This non-profit organization, founded by Arthur Ashe in 1992, partners with many organizations to address urban health care needs in areas disproportionately affected by economic and social issues. By working in collaboration and with the help of individuals like Patrick Wellington, the Institute is able to provide necessary tools, resources and information to improve the overall health services. The award was presented by Marty Markowitz, President of the Borough of Brooklyn. Well deserved!

It doesn’t stop just there-Mr. Wellington dedicates his services to several Broadway actresses, ensuring their hair is flawless for photos, events, parties and much more. Mary Antonini of Jesus Christ Superstar and Laquet Sharnell loved their new, flattering ‘dos, courtesy of Wellington Hair Spa. They were both more than red-carpet ready after precise, sophisticated styling. Laquet Sharnell is a repeat client of Wellington Hair Spa; it is sure that Ms. Antonini will be as well.

As spring approaches, Wellington Hair Spa gears up for a busy season-stay tuned for specials to make your spring beautiful!




















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Vocus, PRWeb, and Publicity Wire are trademarks or registered trademarks of Vocus, Inc. or Vocus PRW Holdings, LLC.







New Book Promises to Get Woman Back Into Their Skinny Jeans











Newport Beach, Calif. (PRWEB) February 2, 2009

We didn’t start life as a size 10, 12, 16 or more. So how did we get here? Well, the simple truth is we ate, and we ate, and we… So how do we turn things around and get back to the shape we deserve? Size 2 for Life shows us how. Presented in clear and easily understood language this amazingly simple new diet and fitness program can make and keep almost any woman a frame-adjusted size 2.

Topics Include:

    Popular Myths about size 2.
    Why size 2 is actually the healthy way to go.
    Why the “plus size acceptance mentality” is dangerous.
    Why Celebrities like Oprah fail and how you can succeed.
    Why the “supercharged,” interval training programs are the worst ways to go.
    Size 2 after pregnancy? Yes!
    How almost any woman can achieve and maintain a healthy size 2.

Included are simple tests to gauge one’s current status, a complete diet and exercise program as well as the 21-Day “2 for Life” quick-start plan for rapid results. The book also includes the unique “Step-It-Up/Step-It-Down” routine for maximizing caloric fat burn as well as the authors custom designed “Express Core & Tone” routine which offers a complete essential body core and tone workout in less than ten minutes per day

The authors have appeared as guests on affiliates of ABC, NBC, CBS, FOX and the CW networks and are available both locally and nationally. Members of the press may request a free review copy. For more information, contact Marc Paulsen at 949-612-8284/949-244-1004 or marcpent (at) msn (dot) com. http://www.stancepublications . c o m

Size 2 for Life is now available at Amazon, Barnes & Noble, Borders and bookstores worldwide.

Price: .99 Pages: 222

ISBN: 978-0-9821047-4-3

Publisher: Stance Publications

Pub date: January 16, 2009

About the Authors

Ashley Marriott has been designing dance and fitness programs for more than 10 years. She is a featured spokeswoman, host and model on Exercise TV, FIT TV and numerous fitness DVDs. Ashley is certified by the National Academy of Sports Medicine and the Aerobics and Fitness Association of America.

Marc L. Paulsen, M.D. is a graduate of Brandeis University and Stanford University Medical School. He received his training at University of California, Irvine Medical Center. He is a member of the American Academy of Sports Medicine and a former Medical Director of the Exercise Science Lab at Orange Coast College in California.

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Aptech Profitvue Back Office Selected by Three Hotel Companies












Pittsburgh, PA (PRWEB) September 16, 2009

Aptech Computer Systems, Inc., the leading provider of hospitality software for business intelligence and enterprise financial accounting, today announced its Profitvue Enterprise Back Office Accounting Solution will be installed by Los Angeles-based River Hospitality Management, the Concordia Hotel in Washington, D.C., and the Kirkley Hotel and Conference Center in Lynchburg, Virginia.

The companies will utilize Profitvue Version 13 for daily back office financial procedures and to provide ‘flow through’ analysis of operational data for an accurate measure of variances between revenue and gross operating profit (GOP). The newest Profitvue version provides enhanced productivity tools for multi-property inter-company updates and new editing features for general ledger and accounts payable modules. Profitvue is used for enterprise back office accounting by more than 100 hotel companies operating more than 1,000 properties.

“We selected Profitvue because it is extremely reliable and enables us to produce financials quickly and easily,” said Kevin Kujawski, CFO of American Property Hospitality Management and its subsidiary River Hospitality Management. “Profitvue is a functionally strong and efficient accounting solution that works very well for companies that operate a diverse portfolio of hotel brands.” American Property Hospitality Management and River Hospitality Management will use Profitvue for its owned and managed Hilton, Radisson, Sheraton, Le Meridien hotels as well as its independent properties.

Profitvue provides flow-through analysis

“Flow-through analysis is an indispensable profitability measure that most operators calculate manually,” said Cam Troutman, vice president of Aptech Computer Systems. “Now Profitvue automates this important process to enable operators to more closely focus on profitability which is absolutely essential in the current pre-recovery environment.”

Flow-through is not a new concept, Troutman explained. If a property earns 0K in revenue over budget, and its gross operating profit is K over budget, then the property has a 70 percent flow-through to the bottom line. Many companies use flow-through to monitor how well their management teams control expenses. In a cycle of budget shortfalls like we are experiencing today, Troutman said flow-through analysis becomes an essential management tool to spot and control inappropriate variable expenses.

Profitvue creates Smith Travel data export file

The latest Profitvue version can also automatically create an export file that is compliant with Smith Travel Research (STR), and sent to STR on a regular basis with ease. This new function is a time-saver for operators who rely on STR findings to build their hotels’ data files manually.

Profitvue ASP and thin client

Profitvue is available as a standalone application or as a thin-client Internet-enabled ASP hospitality back office solution. The Profitvue ASP hotel software solution lowers system expenses because Aptech hosts the application at its data center and assumes all system maintenance responsibility. Hotel operators require only a PC and Internet connection to manage all their property financials, corporate accounting and reporting needs.

Profitvue was designed for the hotel industry to easily handle single or multi-property and multi-company accounting, and incorporates accounts payable, general ledger, statistics, and financials. Profitvue gives users the tools to make well-informed hotel management decisions based on current, accurate operations data. Department managers and corporate executives benefit from Profitvue’s integrated statistical and financial reporting. The system provides open database compliance (ODBC) within a scalable, client/server, open systems architecture and is available as an ASP service or on a licensed basis.

Aptech also provides the Execuvue Business Intelligence system. Execuvue is a Cognos-based Internet-enabled enterprise business intelligence application for large and small hotel companies that coordinates data from various corporate systems, including Smith Travel Research, into accessible information with familiar Windows simplicity. Starwood Hotels and Resorts, Concord Hospitality, Innkeepers Hospitality, Ashford Hospitality, Inc., Peabody Hotel Group, Hershey Entertainment and other successful companies use Execuvue Business Intelligence.

About Aptech Computer Systems

Aptech Computer Systems, Inc., based in Pittsburgh, Pennsylvania, leads the hospitality industry in leveraging change by valuing human relationships and applying technology to solve business problems for people.

Incorporated in 1970, Aptech is a financial and operations technology solutions and service company whose products include state-of-the-art back office, business intelligence and enterprise planning products: Profitvue, Execuvue, Webvue and Targetvue. Over 2,500 properties, including very large chains, multiple-property management companies and single site hotels, utilize Aptech solutions to understand their financial and operational data. By offering the hotel industry a solid resource of hospitality professionals, and through its proven ability to evolve technology offerings as the market dictates, Aptech is proud to have earned 100% customer loyalty. Execuvue and Profitvue are registered trademarks of Aptech Computer Systems, Inc. All other trademarks are owned by their respective holders.

CONTACTS:

Aptech Computer Systems

Cam Troutman, Vice President

135 Delta Drive

Pittsburgh, PA 15238

Phone: 800-245-0720 or (412) 963-7440

Email: vueinfo(at)aptech-inc . c o m

http://www.aptech-inc . c o m/?Campaign=PRWebNewDealsSep162009

Media Contact:

Julie Keyser-Squires, APR

Softscribe Inc.

180 River Springs Drive NW

Atlanta, GA 30328

Phone: (404)256-5512

Email: Julie(at)softscribeinc(dot)com

http://www.softscribeinc . c o m

http://www.marketingsnacks . c o m

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Work Life Issues Are Key to Closing the Back Door, Stemming Departures by Top Talent Says Executive Search Firm Harris Allied










New York, NY (PRWEB) March 13, 2012

It’s no secret that the first half of the new year, particularly the first quarter, is prime time for employees to seek out new job opportunities, but there are purposeful steps employers can take to prevent their top talent from jumping ship even at the eleventh hour, say recruiters at Harris Allied, a New York-based recruiting firm.

“Employees have just received their year-end bonus and companies have fresh budgets for hiring new talent this time of year so we typically see a lot of job changes right about now. But there are steps a hiring manager or a team leader can take to close the back door to retain their best employees and prevent them from taking a job elsewhere,” says Kathy Harris, managing director at Harris Allied. “People join companies but leave managers, so the difference can really be made at a departmental or even team level.

“Many managers would be surprised to know that it’s not money, but culture and work-life issues that typically make or break the decision to seek out new opportunities,” Harris says.

Harris offers the following guidance to department and hiring managers, as well as team leaders, that are interested in retaining their top talent when there is so much job search velocity in the marketplace right now:


Corporate culture is not only determined in the C-suite; it’s really felt at the department level. Don’t rely on your corporate HR department to set the tone. Team leaders and department heads should set the stage for how their employees can best balance the demands of work and life. Be flexible; make sure there are interesting projects to work on; be a mentor.
People are the most valuable assets you have as a manager. Treat them accordingly, not like a commodity. Many techs worry that their jobs will be outsourced when managers start referring to them as “resources.” Ultimately, once the seed of doubt has been planted, it can lead to attrition problems. Humanity really matters, even to those who live and breathe technology.
Give your employees opportunities to stretch. Top performers want the opportunity to work on beefier projects. The ability to learn a new technology, to have an impact and to be part of a solution really drives technical types. Clearly outline career tracks that matter deeply to educated, top-performing employees.
Engage, engage, engage. Talk to your team – constantly. Offer feedback and solicit their opinions.
Give credit to individual contributions. Make sure that people outside your department know about your top performers. Nothing demoralizes an employee more than a manager taking credit for all the hard work his team has put in.
Last-ditch efforts can make a difference. Even if you have the sense that your employee has one foot out the door, ask him what is not working and try to ascertain what his concerns are. Sometimes it’s simply a matter of recognizing his concerns and showing you are trying to address them seriously. A good manager, however, will periodically touch base with his team members to see how they are feeling about things – perhaps over coffee or lunch, one-on-one.

“This kind of proactive approach to retaining employees is a180-degree shift from the way things have been in the last three or four years when it was decidedly more of an employer’s market. This requires a real cultural shift at both the corporate level, as well as at the group level,” says Harris.

“But we have seen companies take this approach to an extreme,” she noted. “When key employees start leaving, it sends a message to the organization that business conditions are uncertain. In one case the CEO and COO felt so strongly about retaining a key employee that they met with him and worked to create an expanded role that fit both his current skills and broader career goals. The fact that key execs were willing to step in and make his retention a priority made the difference and the employee stayed.”

About Harris Allied

Harris Allied provides premier executive search, technology and quant analyst placement services to the financial services, professional services consumer goods, digital media and tech industries. The firm represents clients who are at a variety of growth stages: from tech start-ups to established industry leaders. Harris Allied’s client-centric approach allows the firm to objectively assess the strengths of qualified candidates and thoughtfully match them with the right opportunities. For more information visit http://www.harrisallied . c o m. To view Harris Allied’s corporate video, “For Each of Us, It Starts with a Moment,” visit http://www.youtube . c o m/harrisallied.


















Vocus©Copyright 1997-

, Vocus PRW Holdings, LLC.
Vocus, PRWeb, and Publicity Wire are trademarks or registered trademarks of Vocus, Inc. or Vocus PRW Holdings, LLC.







More Ny Times Press Releases

Australia’s Yellingbo Gold Extra Virgin Olive Oil Gives Back to Women and Girls with Every Sale













Burmese refugee camp
Photo: Jeremy Meltzer


New York, NY (PRWEB) March 27, 2012

Social entrepreneur, Jeremy Meltzer, has taken his family business and created a unique online platform called 2+U=Change, which turns all customers into philanthropists. Out of six projects, customers can choose where to send Yellingbo’s donation, with the option to donate more at final checkout.

Jeremy has just returned from visiting Burmese refugee camps, almost never seen by the outside world. There he photographed and interviewed women, in camps where thousands have languished for 22 years, waiting for a solution to the Burmese dictatorship. Jeremy is also a White Ribbon Ambassador, which calls on men to become the solution to end violence against women.

As a result of these experiences and others, to help empower women and girls globally, Yellingbo has partnered with The Girl Effect (Nike Foundation), Women for Women International, Breakthrough, Finca, Somaly Mam and White Ribbon.

Jeremy is part of a small but growing number of social entrepreneurs, determined to change the business paradigm. The public is beginning to overwhelmingly support these social enterprises. Jeremy was invited to attend Newsweek’s Women in the World Summit (March 8-10). He will be in the US, available for interviews, until April 7.

About Yellingbo Gold

‘Give10’ — Promo Code offers 10% off until Sunday April 1, at http://www.yellingbo . c o m

Available online and at Williams Sonoma nationally.

From a small family-run estate in Yellingbo, Australia. Owned and operated by father and son, Howard and Jeremy Meltzer, Yellingbo Gold EVOO is made from the family’s hand-picked, cold-pressed olives.

Used by many of Australia’s top chefs, including Chef of the Year, Peter Gilmore from ‘Quay,’ ranked one of the World’s Top 50 Restaurants (and where Martha Stewart dined in December).

The first olive oil packaged in ‘casks’ are great value at chef’s wholesale prices online.

A unique Aussie invention, the 100% recyclable cask design offers fresh oil on tap for several months, as it prevents air and light — the enemies of olive oil — from entering at any time.





















Vocus©Copyright 1997-

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Vocus, PRWeb, and Publicity Wire are trademarks or registered trademarks of Vocus, Inc. or Vocus PRW Holdings, LLC.







Empire Beauty Schools and Attorney General Goddard Celebrate Anniversary of Anti-Domestic Violence Initiative “Empire Gives Back” in Phoenix













Empire Gives Back in support of CUT IT OUT!


Phoenix, AZ (PRWEB) February 2, 2010

Empire Education Group, one of the largest providers of cosmetology education in the country, is celebrating the one year anniversary of “Empire Gives Back”, a community outreach campaign and educational program designed to support victims of domestic violence, which will benefit the greater Phoenix area. Attorney General Terry Goddard, Empire Education Group Chairman and CEO Franklin K. Schoeneman and the Arizona Coalition Against Domestic Violence join together celebrate “Empire Gives Back” and educate students through a CUT IT OUT training on February 2nd.

“Empire Gives Back is an excellent example of a business stepping up to the plate to help combat the tragedy of domestic violence,” Attorney General Goddard stated. “Domestic violence experts agree that one of the biggest challenges is connecting with victims, who are often afraid to seek out help or do not know where to turn. Cosmetologists have shown they can provide that critical link. CUT IT OUT gives us a new way to reach thousands of victims.”

“Empire Gives Back” in conjunction with the national CUT IT OUT program educates its stylists-in-training to identify signs of domestic abuse and safely refer clients to resources and organizations that can help them.

Empire Beauty Schools will also be announcing a new initiative; the Empire Gives Back, Cosmetology Education Endowment Program, which will provide funding to domestic abuse survivors enrolled in Empire Beauty Schools across the country. The Endowment Program was developed as part of Empire’s commitment to providing opportunities for people to improve their lives.

Through fundraising and charitable campaigns this year Empire Beauty School students and co-workers have raised over 0,000 for domestic violence shelters across the country. More than ,000 will be donated to Arizona organizations that support victims of domestic abuse.

“Empire’s reason to celebrate today is two-fold. First we are incredibly proud of how our students and co-workers have embraced the Empire Gives Back Program. Their efforts have truly made a difference for victims of domestic abuse across the country,” said Franklin K. Schoeneman, CEO and Chairman of Empire Education Group. “Secondly, we are celebrating to commemorate the path to opening Empire’s one-hundredth beauty school with a program called, 100 Days of Empire. By the end of this year, Empire Gives Back will be in over 100 locations. We hope to continue making a positive impact in the lives of our students as well as those in our communities.”

Explore the website http://www.empiregivesback . c o m for information about domestic violence awareness, and information on resources and organization that can provide help.

Empire Education Group

With 95 campuses in 20 states, Empire Education Group has provided quality in cosmetology education, offering students many of the finest training tools and facilities for more than 75 years. Empire is one of the largest providers of beauty and cosmetology education in North America and educates more than 20,000 students annually. All locations use exclusive Certified Learning in Cosmetology (CLiC) education curriculum. Schools accredited under Empire Education Group include Empire Beauty Schools, Concorde Academy, European Academy, The Hair Design School and Natural Motion Institute. For more information and a complete listing of all schools, visit http://www.empire.edu.

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Save Over 50% with Back to School Bargains from DiscountVouchers.co.uk











Lightwater, Surrey (PRWEB) August 27, 2009

From school uniforms to stationery, sportswear to books, DiscountVouchers.co.uk has savings of up to 56% on a range of school essentials to help keep ‘back to school’ costs down for parents this Summer.

With a new school year fast approaching, DiscountVouchers.co.uk has a selection of offers to make sure the kids are kitted out with the latest clothing and equipment for less, with offers from over 300 leading brands such as Debenhams, Barratts, Ryman and Schuh.

Current offers include up to 50% off school wear at Debenhams; 56% off Adidas trainers at Schuh; 30% off selected back to school books at Borders; £5 off when you spend £50 or more at Barratts; and 20% off all back to school products at Kickers.

The website also features the latest discounts on stationery, with 20% off at Euroffice and £5 off when you spend £50 or more on office stationery at Ryman to make sure the kids are fully prepared for the start of a new academic year.

Simon Terry, managing director of DiscountVouchers.co.uk, says: “With summer growth spurts and changes in schools, making sure kids have all the right clothing and equipment for the start of a new school year can become a very expensive business. We are constantly updating the site with new offers to ensure the best available savings can be found in one place – making parents’ lives that bit easier and helping keep costs under control.”

All offers on DiscountVouchers.co.uk are updated in real time to ensure visitors get the latest savings as they are launched. The result is an easy to use site that can quickly be searched by store name, latest deals, and most popular offers.

The site also features a growing range of savings at stores such as Comet, Tesco, Argos, Jessops, New Look, and more.

To get the latest discounts and offers visit http://www.discountvouchers.co.uk.

About DiscountVouchers.co.uk

DiscountVouchers.co.uk features the latest offers and savings from a growing range of retailers, all updated in real time. Designed to help consumers save money with both leading high street brands and specialist retailers, DiscountVouchers.co.uk offers one of the widest choices of money saving offers.

Part of ASAP Ventures Ltd, the company behind the award winning Carrentals.co.uk price comparison site, DiscountVouchers.co.uk is committed to offering a growing range of the best savings available online.

For more information visit http://www.discountvouchers.co.uk.

Media Contact:

Rachel Builder & Debbie Williams

Context

T: 01625 511966

F: 01625 511967

http://www.contextpr.co.uk

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Related Borders Books Press Releases

DJ Monkey: Hip Hop Goes Back to the Future










Into the arena of rap comes DJ Monkey (PRWEB) August 1, 2003 -

with the exception of Lil’ TipToe (Bad Azz, Snoop Dogg & the Dogg Pound, Daz & Karupt) is comprised of a poet, a rapper, a saxophonist, and various other musicians – reprises and expands the music; as if Public Enemy’s Chuck D. cut his teeth with NWA, joined forces with the Roots and added Branford Marsalis for flava. This group – the brain child of poet, songwriter and singer Joey Alkes and his main collaborator Mick McMains – combines beats, rhymes, spoken word, pop hooks and blazing guitar to create their own thing.

DJ Monkey’s CD, “Another Evolution,” is surprising and unique, a tonic for jaded music fans. The title suggests going beyond, but the music is even more surprising. The first piece, “5th Avenue Jam” is – jazz poetry? The music swings – drums in a bebop style, walking bass, saxophone bleats and skitters – as narrator and vocalist Joey Alkes bops: “Raw in tears, my nose blowing, Vesuvius erupting in the darkest reaches of my mind, pop!” What?

The next cut, “U-boat,” starts with a slow, funkadelic groove, featuring burning guitar by Mick’s son Ian, a chorus sung in a David Bowie-like voice (Run, I’ve been overrun/nothing left to do but to run from you), ominous spoken word (“Like corporate law… America stumbles from her headlines…”) and a strident rap, the likes of which we seldom hear (Tha world is on fire… people are running/the line to heaven is long… Everyone’s screamin’ “It’s the end of the world”). This song, with its vocal hook, spoken word, phat groove, and rap, sets the stage for most of what follows.

Then Alkes throws the listener a curve with “Beatnik.” Over a Prince style funk beat created by multi-instrumentalist McMains (Earl Slick’s NYC) and Lil’ TipToe’s MPC 2000, where they drop lines like “Wannabee a beatnik… it sounds cool enough for me/Maynard G. Krebbs and Nina Simone, Burroughs, Kerouac /… if you wannabee a beatnik holla!” With its catchy chorus, the song is pure pop animated by bongos, wailing soprano sax, and scratchy guitar.

Playing with and giving a new take on familiar conventions is what the best musicians do. In jazz each player has to do a ballad. In pop music you got to sing about love. The song “Too Cool” is a love song but without the corniness and cheese. Mick McMains recites the poetry with scholarly gravity. Rapper Lil’ TipToe raps, with the gangster lean of a West Coast / Dirty South rapper. The two parts blend into a whole, building off of and shading each other, riding a chill-funky G – groove. Adding color and counterpoint, as he does throughout the CD, is saxophonist Mitch “Count Daddy-O” Rafal (Kid Frost, Mellow Man Ace, Luciano & Rick James).

“Hollywood and Vine” takes other familiar sounds and styles and cooks them in a DJ Monkey-ish stew. In a musical setting of funky drums, bass and piano colored by delightfully smarmy, lounge lizard sax, the spoken word is a modern diatribe on L.A., rendered in a voice that sounds like a film noir private eye: “L.A. heat wave, it’s so hot today! Tell me now why we all feel so cold? Living in this city…” This is far cry from the inane shouts of “reprazent” heard in most raps about the ‘hood.

“My Life Is” flips the script on yet another hip hop staple, the man from the streets describing his “trife life.” In contrast, the clich/ celebration of success and glorification of gangster violence, Lil’ TipToe brags about focus and an unstoppable drive to succeed. All his braggadocio, however, has an uplifting, humorous quality. Lil’ TipToe is indeed “off the hook like spring break in Miami.”

Slam poetry’s raw political expression rises up on the piece “Big Oil.” Here they take political ideas and cut to the chase: “Who pulls the string?/Big Oil/Who’s got the ka-ching? Big Oil?/Quiet as a mouse… we gonna own the white house.” The song’s funk rock beat is augmented by some the tastiest rhythm guitar this side of Curtis Mayfield. The scratching and record samples intertwine with the soaring guitar leads, bouncing and playing off each other.

“Messages” takes the album back on the track of the abstract. Though musically not as dryly antithetical as the Antipop Consortium or El-P’s work on the Def Jux label, lyrically it goes beyond spoken word and into the realm of pure poetry over a beat that lumbers like a juggernaut. The low, droning bass sounds carry you along like a spot light in a horror movie.

The final cuts are evocative, plaintive and, with more ambient sound textures, meditative. “Jerusalem,” the final piece, ends the CD on an uplifting note. Over the easy R&B beat and keyboard riffs, DJ Monkey speaks of the oneness of the human race and the desire for peace as symbolized by the sacred city. “We ignore the prophets of peace … I want to walk across the great divide and look into the flower of your eyes and tell you that everything will be okay … that we will all forgive each other one day.” From the troubled and troubling opening cuts through to the end, “Another Evolution” is like a movie; you laugh, you cry, you cheer.

How did this eclectic group come together?

Joey Alkes: Mick and I met at a company in Pasadena. We became friends and started working on poetry and music in May of 2002. We realized that we were comfortable with the elements of spoken word verses combined with rhythmic heavy bottoms and (hook-laden) vocal choruses. We started to realize that rap could play a part in all this (so) we decided to ask rapper Lil’ TipToe, my stepson-in-law, to insert himself into the compositions. He listened to the music, and gave us the first draft (of his raps) off the top of his head that first day. So now we had the narrative spoken voice of Mick McMains, my hooky, completely untrained scat singing, and Lil’ TipToe’s strong rap presence.

Saxophonist and flutist Mitch “Count Daddy-O” Rafal and I came to L.A. together years ago and he was a natural to add to the mix. Guitarist Ian (Mick’s son) McMains is literally a prodigy. In hanging out in his dad’s studio he would be riffing over some of the chordal structures we had up on the board. He added, along with Lil’ TipToe, youth and energy to the mix. We promised ourselves right from the top that we were going to learn from the kids.

Mick McMains: It was during the mixing phase that we decided to bring in a scratcher. I asked my son Ian if he knew anybody. He said the best DJ he knew was his roommate Jeremy, a/k/a MR1.

How did you go from composing pop songs to doing spoken word to rap?

Mick McMains: We tried writing pop songs, but it didn’t feel right. One night I was listening to the music we had and picked up a book of Joey’s poems. I started to read the poetry over the music.

Joey Alkes: Musically, I always wrote very simple changes. I learned my pop from Motown. My ability to write hooks (such as in the hit pop song “Million Miles Away,” played by The Plimsouls and the Goo Goo Dolls) comes out of the fact that I hear more like a listener than a musician. Spoken Word and Rap/Hip-Hop are a natural fit for me. I was into the mix of spoken word and music as far back as The Last Poets and Gil Scott-Heron. When rap first emerged I didn’t perceive it as being that much different from what the Beatniks did with Jazz in the fifties.

In today’s stultifying world of mass marketed music and an ever-lowering, lowest common denominator approach to culture, how can you hope to make it or even survive?

Joey Alkes: My response is that artists have no choice but to be themselves. “Making it” is a term that only applies to the lowest common denominator and shameless capitalists. As for survival, what we are beginning to discover everywhere is that there is a growing undercurrent of us that yearns for something honest and soulful. Forms can be used to communicate real things: evolved behavior, truth, sharing, justice and love; or they can be used to sell self-hate and a reactionary agenda.

Real art and music, like in-depth education and news, takes hard work and real effort. It is much easier for those in power to continue to recreate the formula over and over again, convincing people that they actually like it and that there is nothing else possible anyway. There is no risk. It takes no talent for art, literature, film and music as an executive to create it. It is the old theory of take no risks and keep your job.

Peace, love, anger, war, silliness, funk, jazz, rap, poetry. You can get a peace of this true bling bling from Airborne Monkey Records, ph. 626-296-0342 or check their website http://www.djmonkey.tk. Holla!



















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Vocus, PRWeb, and Publicity Wire are trademarks or registered trademarks of Vocus, Inc. or Vocus PRW Holdings, LLC.







MyDealsAndCoupons . c o m – Save Hundreds Of Dollars With Cash Back, Coupons, Deals and Discount Shopping










Wilmington, DE (PRWEB) December 3, 2009

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, Vocus PRW Holdings, LLC.
Vocus, PRWeb, and Publicity Wire are trademarks or registered trademarks of Vocus, Inc. or Vocus PRW Holdings, LLC.







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